Marketing, Value Exchange & Behavioral Economics, oh my!
Effective Marketing strategies are critical to driving growth in today's competitive world. Two concepts that enhance marketing efforts are value exchange and behavioral economics. (These terms sound impressive, but they are basic marketing.) By understanding and applying these principles, you can create compelling marketing campaigns that resonate with your target and drive the desired results - growth!
It’s the Economy. Why does that mean I need to change?
The current economy is impacting your clients' lives. How can you adjust your sails to improve their lives and grow revenue?